Trying to find your product's market fit in an ever-growing global market? Join host Leo Tucker and Reach’s CRO Matthew Cannon for a case study on how Reach navigated early growing pains and a constantly evolving international regulations to adjust and grow its solution to the powerhouse ecommerce solution it is today.
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Transcript
Leo Tucker: Welcome to Business Over Borders. I'm your host, Leo Tucker. And I'm joined here today by Reach's Chief Revenue Officer, Matthew Cannon. Welcome to the show. Now I brought, Matthew on today to talk about product market fit and why it's so important for businesses of all sizes.
Let's talk a little bit about where Reach started, what the product offering was, what the product marketing fit was, and, how that looks today.
Matthew Cannon: Yeah. So I think when you look at the success of any company, product market fit is essential. And one area that I made, like, thinking when we first started here is, like, okay. Well, once we find product market fit, we're we're good and everything just keeps growing.
Leo Tucker: Wrap it up.
Matthew Cannon: And the the truth is that it's ever changing, with market dynamics, competitors, what is happening in the world. You're gonna have to continually monitor that and see it to make sure that you have product market fit. It's changed drast...